#MyFPRA: Barbra M. Hernández

barbra-hernandez-professional-photo-close-upFPRA member Barbra M. Hernández, APR, CPRC, is the director of Pinellas County Marketing and Communications. She shared why she first joined FPRA, the ways membership has helped her develop her talents, and why she would recommend FPRA to others for #MyFPRA.

Why did you first join FPRA?

I first joined FPRA with the encouragement of my PR colleague Peveeta Persaud, APR. For months, she talked to me about the benefits of belonging to FPRA, including professional development and networking opportunities. She believed in me and what I could grow my skills into. I will always be thankful for that!

What’s been the best benefit or most meaningful aspect of FPRA membership?

FPRA’s greatest asset is its membership. Through this organization, I have met ethical and caring practitioners who believe in helping others grow in their profession.

Why would you recommend FPRA membership to other PR professionals?

One word: betterment. FPRA has given me the professional backbone to practice responsible, strategic public relations with the added benefit of 1,000+ peers across the state. No single college course or program could offer that. FPRA invests first in its human capital – its members – and it shows.

What’s your fondest memory or achievement as an FPRA member?

That’s a hard question, because there are too many. I’ll say my fondest memory is a very recent one – attending this year’s Annual Conference and receiving both my CPRC and “Chapter of the Year” for previous service in another chapter. They both came from one of the FPRA leaders I most admire and from whom I have learned much: FPRA Immediate Past President Roger Pynn, APR, CPRC.

This special memory also symbolizes some of the key benefits I have obtained through FPRA membership: advancing my personal career by obtaining my APR and CPRC credentials, giving back by serving on chapter and state boards, and becoming a better leader by learning from some of the best!

Why is it important to remain active in FPRA?

It is important because it signifies that I believe in my career and talents enough to continue investing in them. I owe it both to my employer and myself.

Tell us about your first experience attending the statewide conference.

My first time attending FPRA Annual Conference is very memorable – it is also the year I walked on stage to receive my APR credential. Needless to say – since that year, I haven’t missed a single annual conference and I have met too many PR colleagues and friends to count. It is the professional development event I look forward to the most, and it makes August one of my favorite months.

This year, we’re asking FPRA Tampa Bay members to share their stories about why they first joined FPRA and what their experiences as members have been like for #MyFPRA.

So stay tuned! We’ll be featuring more #MyFPRA stories from members throughout our Association. If you have a #MyFPRA story to share, email our VP of Communications Martha Monfried.