Meet FPRA Tampa Bay Chapter President: Heather Grzelka, APR

Heather Grzelka founded Madeira Public Relations in 2011 after more than a decade of successfully navigating the Washington political arena while serving a number of worthy causes and organizations. She is honored to count several of her former employers and colleagues among her clients today.

Before heading up Madeira Public Relations, Heather served as the media relations director at the American Lung Association’s national headquarters office in Washington, D.C. She also spent several years working in scientific communications at the American Society of Clinical Oncology where she played an instrumental role in developing the media strategy surrounding the announcement of the world’s first therapeutic cancer vaccine.

Following her graduation from George Mason University, Heather began her career at a boutique capital area research and public relations firm generating support for environmental initiatives and developing corporate community relations campaigns. There, she served such notable clients as Comcast Cable and The Brady Campaign to Prevent Gun Violence.

Heather is president of the Florida Public Relations Association Tampa Bay Chapter and is responsible for directing professional development opportunities for the region’s communication professionals. She is also an active member of the Public Relations Society of America.

A civic-minded executive, she sits on the board of Evermay Farm, a rural animal sanctuary, and volunteers her time to support Pet Pal Animal Shelter and the Florida State Animal Response Coalition.

During her off hours, Heather is a metalsmith and an avid paddleboarding enthusiast.

Follow Heather on Twitter: @Madeira_PR

Connect with Heather on LinkedIn.